What We Do

Work Of Merit's tech-forward approach to Digital Marketing helps SMBs minimize the technical tendrils and optimize their marketing efforts.

Marketing Partner

Every moving part counts in large amounts and it really helps when it's measurable.

We augment the offerings of larger Advertising & Marketing agencies. Much of what we do is creating and connecing various digital components that either charge or contribute to a digital marketing strategy.

Brands hire us to do:

  • Creative & Functional Copywriting
  • Content Strategy
  • Brand Evolution
  • Design
  • Website Audits
  • Mobile-First Website Builds


The eCommerce landscape has flourished over the past few years and that has brought us a lot of options; sometimes too many options. We help brands navigate that and implement eCommerce solutions for their specific operational needs.

Brands hire us to do:

  • eCommerce Consulting
  • Set-up & Configuration
  • Custom Theme Builds
  • Webhooks & Integrations


Work Of Merit has managed and maintained CRMs & ESPs for clients at the scale of Fortune 100 to solopreneurs for nearly 10 years.

This is a short list of platforms we work on: Salesforce Marketing Cloud, HubSpot, Klaviyo, MailChimp, and Salesforce Pardot.

Brands hire us to do:

  • Content/Campaign Strategy/Consulting
  • List Segmentation and Hygiene
  • Data & Behavior Analytics
  • Custom Templates
  • Responsive HTML Emails
  • Send Scheduling

Research & Optimization

We believe in challenging all assumptions via multiple data sources to inform any approach. We live in the cycle of metrics informing actionable efforts, making measurable changes, triggering measurable outcomes, repeat.

Brands hire us to do:

  • Data Analytics
  • Behavior Analytics
  • Competitor Analysis
  • Content Audits
  • Technical Audits
  • Design Audits
  • UI/UX Systems
  • Complete SEO
  • Keyword Optimization
  • Content Optimization
  • Performance Optimization
  • A/B Testing


Through careful research and audits, we help to inform Content Strategies, Brand Evolution, Technical Stacks, and overall approach.

Dedicated Website Hosting

We offer Dedicated Website hosting on the best platform optimized for WordPress.

Want To Chat?

Drop us a line, tell us about your project or technical marketing needs.